Our Program
Supporting charities, schools, sporting clubs and community organisations through donations, appearances, fundraising support and community initiatives.
Coordinated by the Cowboys Community Foundation, Cowboys for Community brings together community requests across the North Queensland Toyota Cowboys and Cowboys Leagues Club to support initiatives that deliver positive outcomes across our communities.
Support through Cowboys for Community may include:
- Fundraising and raffle items
- Community event support
- Promotional items and giveaways
- Signed merchandise and memorabilia
- Player and ambassador appearances
Cowboys for Community is the new home for community requests for the Cowboys Group, bringing together our community support programs into one streamlined process and a single pathway for support.
Support | Player Appearances
Cowboys players and ambassadors are available for a limited number of community appearances each year, subject to football, training and operational commitments. Appearances may include the following:
Schools and education initiatives
Junior and grassroots sporting clubs
Charity and fundraising events
Community programs and initiatives
Please note:
- Requests should be submitted at least four (4) weeks prior to the event.
- Submission of a request does not guarantee attendance.
- Availability may be limited during peak football periods and around game days.
- Appearances are generally limited in duration unless otherwise approved.
- Priority may be given to initiatives delivering positive outcomes for communities.
Support | Donations & MemorabiliaÂ
The Cowboys receive a significant number of requests for signed merchandise, raffle items and fundraising support each year.
If your request is approved:
- Applicants may be asked to arrange in-person collection.
- Alternatively, a self-addressed prepaid satchel can be supplied for return postage.
- Approved items will only be distributed once arrangements have been confirmed.
Please note:
- Merchandise requests are assessed individually.
- Specific player requests cannot be guaranteed.
- Match-worn or premium items may not be available.
Who can apply?
Due to the high volume of requests received each year, not all applications can be supported.
Each request is assessed individually based on community impact, alignment with our values, availability and operational commitments.
Applications may be considered from:
- Registered charities and not-for-profit organisations
- Schools and education providers
- Junior and grassroots sporting clubs
- Community groups and organisations
- Fundraising events supporting community outcomes
Priority will be given to requests that:
- Deliver positive outcomes for communities
- Support youth, health, education or inclusion initiatives
- Demonstrate strong community impact
- Align with Cowboys values and community priorities
To ensure fair and sustainable distribution of support, we are generally unable to support:
- Individual sponsorship requests
- Political or religious organisations/campaigns
- Requests lodged retrospectively
- Requests for sponsorship or monetary donations
- Commercial or for-profit businesses
- Overseas organisations or events
- Requests inconsistent with the values of the Cowboys Group
- Multiple requests from the same organisation within a short period
On behalf of the Crime Command Fundraising Committee, I would like to thank North Queensland Cowboys for your generous donation for our Crime Command Hat Day. We raised over $28,000 for our nominated charities: Helping Hand, Trek2Health, Life Unleashed, Mate-Ship, Victims of Terrorism Australia and Trojan’s Trek. Your contribution was very much appreciated!
– Colin Briggs, Detective Acting Chief Superintendent, Crime Command
Thank you, Thank you, Thank you 💚💚💚 We wanted to say a huge thank you for supporting our More Pay in May Charity Golf Day. Your donation helped make the day a great success, and we are incredibly grateful for your generosity and community spirit. The funds raised will help us continue growing More Pay in May through school visits, creating video content to spread our message, and raising awareness about the impacts of gambling harm in our communities. You're helping us make a difference.
– Timothy Verduci, More Pay in May Incorporated
The signed jersey you so kindly donated for our fundraiser made a profound difference. The funds raised through it directly helped us cover my son’s medical expenses, alleviating a massive burden and allowing us to focus entirely on his care, comfort and recovery. In a tough period for our family, this meant the absolute world to us from the rugby league community and Cowboys.
– Tex's Dad
Supporting Partner
Rackley Swimming
Our Process
Confirmation
We'll send you a confirmation email with your reference number. Please keep this handy for any enquiries.
Response
We'll review your request and let you know the outcome. We'll use the email and/or phone number you provide to contact you.
Your application
To best support our review of your application, please allow sufficient time for assessment and processing. Late applications may not be considered. Additional information may be requested during the assessment process. We may also ask successful applicants to acknowledge our support, which helps us celebrate and share impact being made across our communities.
Timing
- Donation and memorabilia requests should be submitted a minimum of four (4) weeks prior to the required date.
- Major event or appearance requests should be submitted as early as possible.
Supporting documents
Applicants may be required to provide:
- Event or fundraising information
- Charity or organisation details
- Promotional material
- Public liability insurance (where applicable)
Recognition & Promotion
Successful applicants may be asked to:
- Acknowledge Cowboys support through social media, signage or event communications
- Provide photos or a short summary following the event or initiative
Frequently Asked Questions
What is Cowboys for Community?
Cowboys for Community is a community support program coordinated by the Cowboys Community Foundation on behalf of the North Queensland Cowboys and Cowboys Leagues Club. The program supports charities, schools, sporting clubs and community organisations through a range of community initiatives and requests.
Who is eligible?
Applications may be considered from:
- Registered charities and not-for-profit organisations
- Schools and education providers
- Junior and grassroots sporting clubs
- Community groups and organisations
- Fundraising events supporting community outcomes
If eligible, what type of support can I request?
Support may include:
- Fundraising and raffle items
- Signed merchandise and memorabilia
- Community event support
- Promotional items and giveaways
- Player and ambassador appearances
Please note that support is subject to availability and operational commitments.
Does submitting an application guarantee support?
No. Due to the high volume of requests received each year, all applications are assessed individually. Submission of an application does not guarantee support.
How far in advance should I submit my application?
We recommend submitting requests as early as possible.
As a minimum:
- Donation and memorabilia requests should be submitted at least four (4) weeks before they are required.
- Player appearances and major event requests should be submitted at least four (4) weeks prior to the event.
Late applications may not be considered.
Can I request a player appearance?
Yes. Cowboys players and ambassadors are available for a limited number of community appearances each year.
Player appearance requests are generally only available to eligible community groups, including registered charities, not-for-profit organisations, schools, junior and grassroots sporting clubs, and community organisations.
Requests are assessed based on community impact, alignment with program objectives, player availability and operational commitments. Availability may be limited during peak football periods and around game days.
Can I request signed merchandise or memorabilia?
Yes. Requests for signed merchandise, raffle items and fundraising support are assessed individually. Availability of specific items may vary and premium or match-worn items are generally limited.
Do you provide sponsorship or monetary donations?
No. Cowboys for Community does not generally provide direct sponsorships, cash donations or financial contributions.
What requests are generally not supported?
Cowboys for Community is generally unable to support:
- Individual sponsorship requests
- Commercial or for-profit businesses
- Political or religious organisations or campaigns
- Requests submitted retrospectively
- Overseas organisations or events
- Activities involving alcohol, gambling or initiatives inconsistent with Cowboys values
Can individuals apply?
The program is primarily designed to support community organisations, schools, charities and sporting clubs. Individual requests are generally not eligible for support.
Can I submit more than one request?
Organisations may submit requests; however, priority may be given to organisations that have not recently received support. Multiple requests from the same organisation within a short period may not be approved.
What supporting documentation should I provide?
Where applicable, you may be asked to provide:
- Event information or flyers
- Fundraising authority documentation
- Charity or organisation details
- Public liability insurance
- Other supporting information relevant to your request
Providing supporting documentation may assist with assessment.
How will I know if my application has been received?
You will receive an automated confirmation email after submitting your application, including a reference number for future correspondence.
How long does it take to receive a response?
Response times may vary depending on the volume of requests received and operational commitments throughout the year. We appreciate your patience while requests are assessed.
What happens if/when my application is approved?
If your request is approved, a member of our team will contact you to confirm the support being provided and any collection, delivery or appearance arrangements required.
Successful applicants may also be asked to acknowledge Cowboys support and provide post-event photos or a short impact summary.
Who do I contact if I have questions about my application?
Please contact the Cowboys Community Foundation and quote your reference number when making an enquiry.
Email: community@cowboys.com.au
